You’ve done everything right, or so you thought.
You have a product or service that people genuinely need. You’ve invested in design, logos, maybe even some social media ads. But the response has been lukewarm at best. The market isn’t biting the way you expected. You wonder if the city is oversaturated. Maybe people just don’t get it? But the problem is rarely the city. It’s the story you’re telling. And more often than not, the story is broken before it begins.
